BTS initiates the “Turning Challenge”, which aims to raise the importance of blood donation by challenging donors the feeling of having a severe anemia. The challenge requires participants to record a video and to post it on their social media channels. In particular, BTS would like to engage young adults and to recruit them as regular donors through this challenge.
Step 1 |
Draw a cross |
Step 2 |
Turn around it for 10 seconds |
Step 3 |
Experience the feeling of having severe anemia |
Step 4 |
Upload the video and tag three of your friends |
Step 5 |
Challenge your friends with the number of turns you made |
Step 6 |
Invite your friend to join the "Give Blood Alliance" |